The RadarThe MEGA Blog

For fall 2010, 7 For All Mankind’s women’s collection channels history’s daring darlings – those iconic risk takers who changed the world while still capturing the essence of femininity. Unexpected details such as deep indigo denim with a black weft, or crystals and studs peeking out of a deconstructed back pocket, create novelty and surprise that is at once bold and subtle.

FEATHERWEIGHT DENIM TROUSER IN DEEP BLUE BLACK 6/30
MINI SEQUIN TOP W/ MESH INSERTS IN CHAMPAGNE 7/30

The denim assortment is brought beyond basic with stunning new washes characterized by rich Black and Blue tones.

These innovative shades vary from deep midnight to a subtle black-cast distressed blue, providing both clean washes and more heavily washed down shades of indigo with unique depth and a modern appeal. In Deep Blue Black, The Trouser (a brand new fit for the season) offers a 4-pocket trouser fit that hugs the body while maintaining a sophisticated, wide-leg silhouette.

DOUBLE KNIT PULL-ON LEGGING W/ LASER & MESH IN BLACK 6/30 – 8/30
MONGOLIAN LAMB FUR VEST IN BLACK 9/30

7 For All Mankind has extended its expertise in fit, finish, and silhouette to a wide array of fabrics this season. This Non-Denim Revival sees the introduction of the popular The Skinny in a buttery twill version. Also available is an assortment of corduroy and cargo styles that feel incredibly fresh. The Double Knit group has been expanded to include a selection of new legging silhouettes, jackets, and dresses. Touches of leather provide visual interest and add emotion.

Menswear-inspired pieces are updated with details that offer a distinctly feminine feel that is Tailor Made for the 7 For All Mankind woman. A clean, tailored sportswear aesthetic is achieved through details such as pleats, tab-front closures, and narrow waistbands. The Rumble Jacket, in super soft washed leather, is a cleverly fitted tuxedo jacket that perfectly exemplifies the season’s chic sportswear influence.

Trends:
- Blue/black denim
- Denim with elements of black leather
- Menswear-inspired tailored pieces
- Stretch twill and corduroy bottoms
- Military-inspired outerwear

For more information about Seven For All Mankind, please visit www.7forallmankind.com.

Accessorize launches four inspiring collections for Autumn Winter 2010. Focusing on themes of Futuristic Fantasy, Luxe Gypset Travellers, Pastel Vintage Boudoirs and English Heritage, the stories dive into the top trends for the new season.

Fantasy World
An ethereal collection inspired by a fantastical futuristic wonderland of nymphs and woodland creatures. Modernised with a nod to digital art, whilst absorbing an outdoors essence, the range presents fragile flowers, bugs and butterflies on quirky necklaces and cuffs, giant gem cocktail rings and wet-look patent bags. This modern day romantic story invites in new items such as the textured snood and bids a welcome return to the famous pompom scarf.

Global Gypset
Taking a journey back in time to the 70s, this story brings together the inherent boho characteristics of the hippy era, with modern luxe styling and a hint of glamour. Pattern-clashing scarves in eclectic geo-florals take centre stage, backed up by embroidered heritage bags with tassels and gem stone enhancement. Colours are spicy and exotic, drawing influence from the far-away lands of Persia and the Ottoman Empire. Sheepskin & shearling debut in this range and emphasis is drawn on gold; both brushed and bright alike.

Vintage Boudoir
Enter the girly dressing room of the vintage boudoir collection. Delightfully playing with all things pretty and feminine, the range incorporates a stylish Oriental twist. Lofty cobweb snoods, lace printed bags and kitsch sewing kit pendants and Chiwawa charms, sing girliness and fun. Pearls and Perspex drive this story and a chic nude fringed clutch boasts hero status. The feeling is delicate and whimsical with a sprinkling of magical style.

British Grace
With a nostalgic glance and 1940s wartime, this story is whole heartedly British and presents casual chic at its best. The countryside look is key amongst elements of youth and tea-stained elegance. Medals and rosettes proudly declare Brit-ruling style on bags and statement jewellery. Retro cloche hats are directional and updated union jack prints take form on holdall bags and token shoppers alike. A quirky bow-tie pendant necklace puts a stamp of style approval on the collection and a coronation crown ring is unique and frivolous.

Accessorize is available at Festival Mall, Robinson’s Ermita, Northwing SM Cebu, Greenbelt 5, Robinson’s Galleria, Trinoma, Ali Mall, Marquee Mall and SM Davao.

For Spring/Summer 2010, GUESS unveils a denim focused campaign that intertwines GUESS’ rich denim heritage and the raw sensuality that has characterized the brand for the past few decades. The images, shot against a backdrop reminiscent of the old west at the Melody / Veluzat Ranch, Placerita Canyon and Santa Clarita Valley in California, sets the stage for this American classic tale. The denim pieces are mixed with nudes, ditsy floral prints and western-inspired plaids, which pop against the natural earth tones and vivid blues and greens of nature, telling a story that interlocks the GUESS name with American history.

Tribal influences can be drawn from the earth tones of the collection, as well as the uninhibited poses of the models. Loose draped tunics, western and prairie inspired blouses and fringe detailing compliments the women’s collection, while vintage paisley prints and rugged denim shirts are paired with the men’s denim. Although a majority of the images are tonal, pops of bright blues and burnt oranges bring to mind a luxurious destination far from the everyday life.

Seductive shots of Candace Boucher, seen in the GUESS fall 2009 campaign, Vanessa Hessler, Jacey Elthalion and Bruno Santos, a former GUESS model, are great canvas’ for the clothing. The natural environment, bohemian / western inspired clothing and the spirit of peace seen throughout the story, are captured by renowned photographer Raphael Mazzucco.

Under the direction of GUESS, Inc. Vice Chairman and Chief Executive Officer, Paul Marciano, and photographer Raphael Mazzucco, the GUESS spring/summer 2010 campaign manages to re-invent the brand and position it as a leader in the denim and contemporary marketplace. “At GUESS, we strive to develop and put out a collection that allows our customer and potential customer to escape from their everyday life and into a world of discovery,” says Paul Marciano. “Over the years, GUESS has become synonymous with America, denim and fashion. The Spring 2010 collection is a perfect reflection of everything GUESS stands for.”

Known for unforgettable campaigns and trend-setting clothing and accessories, GUESS offers timeless fits of denim jackets, vintage inspired tee shirts, jeans, western-inspired button downs button, and flirty cap-sleeve peasant blouses.

Look for these GUESS images in upcoming issues of top fashion and lifestyle magazines, at www.guess.com, in GUESS retail stores, outdoor media, and on collateral materials.

Romantic and elegant. This is how Scarlett Johansson, one of the most famous international actresses of the moment, poses in the latest MANGO advertising campaign, photographed by Mario Sorrenti. The prestigious photographer welcomed the MANGO creative team to his New York studio to perform a masterclass photo shoot in which the actress revealed her most sexy and natural side.

This campaign, entitled Summer Light, is the fourth one that Scarlett Johansson has featured in for the firm since becoming the brand image last year. Together with the actress, MANGO presents us four key trends for this summer.

Red&Blue returns to garments with a light ad-lib touch in blue and white tones. White, the summer colour par excellence, combines with different tones of blue in very light cotton fabrics, chambray and jeans. The key garments in this range are dresses and waist-height skirts featuring floral prints, embroidery, frills and lace details.

Sexy contrast reveals a clean line in which new volumes, such as A-cut skirts, sack forms and kaftan are introduced. Graphic contrasts are highlighted in prints, embroidery and jewels in natural fabrics which add richness to the purest summer lines.

With its romantic and boudoir air, Romantic Mood adorns its garments with floral motifs and a handmade look. The richness is also provided by the textures and weaves of the fabrics, producing a relaxed and urban silhouette with the introduction of rich tones and natural textures.

Similarly, South Seas features a combination of paisleys, mixing patchwork motifs, which give movement to the fluid and sheer silhouettes.

MANGO has 16 stores nationwide. Its concept is based on an alliance between a quality product, in accordance with the latest fashion trends, and value for money price.

A global leader in sun and optical eyewear since 1937, Ray-Ban is much more than a brand. It is the expression of freedom, originality, and authenticity – the values at the core of its philosophy. Designed for U.S. Air Force pilots during World War II, Ray-Ban eyeglasses are renowned for their signature extra-light frames and special green lenses that absorb UV and infrared rays. Legendary styles worn by legendary people, these eyeglasses have been timeless icons since 1937.

Today, as always, Ray-Ban means quality and authenticity that is expressed in every collection through unexpected details, strongly stating a unique lifestyle.

After a year full of sheer color and exuberant hues, Ray-Ban presents Rare Prints, the new colorful styles for 2010. This eclectic collection, designed as the natural consequence of the vibrantly colored shades introduced in the previous year, also includes two special limited edition series – Flowers and Subway – complete with certification tag and collection number engraved on the temples.

The Wayfarer model is adorned with the original artistic Flowers motif available in several color variations, including the outstanding blue version with a floral print on the frame front instead of on the inside of the frame.

The Subway motif decorates the Wayfarer model with a section of a map of the N.Y. subway, which makes this icon even more trendy and urban. The N.Y. subway map is officially authorized and a 2009 copyright of the Metropolitan Transportation Authority.

Stripes is the fun reissue of Clubmaster that, starting 2010, will be permanently included in the Ray-Ban world. The striped model presents colorful alternatives, creating a style that combines a 1950’s revival and the expression of a strong identity.

The Ray-Ban Mania motif decorates the Wayfarer and Clubmaster models with the Ray-Ban logo used in a new and enjoyable way.

Original and classic, Ray-Ban Rare Prints were designed for people what want to make a statement with their unique style and leave their unmistakable mark.

CC Double O is the latest collection created by Jaspal Group, whom is well known for its stylish craftsmanship and exceptional quality. It was inspired from the American life, offering a full casual lifestyle including clothes, bags and accessories.

CC Double O is suitable for active men and women who have an exciting lifestyle. It is classic, casual, stylish brand of clothing synonymous with quality. The appeal is focused on the young audience, who are outgoing and adventurous, believing that comfort and fashion goes hand in hand. Vintage inspired sportswear and tees, combined with sexy cuts and modern tailoring, giving CC Double O customers confident, individual and fashionable sense of style.

This season’s main colors are Floral Pink, Ocean Blue, Wild Violet and Lemon Green. The Fall Collection includes foil print tops, boyish look shirts and loosely fit tops, jersey dresses, long shirt dresses and polo dresses among others. Offering a wide array of denims in different styles and wash best suited for you. Floral, dotted and checkered print are evident in this collection.

Inspiration for men’s collection comes from “free spirited American rider” life style which can be seen in a series of graphic tees with vintage cars and vehicles as theme. Skinny jeans are the new silhouette for this collection as well as cotton/denim pants and shorts. The key look for this fall season are white collared shirts matched with skinny denims.

CC Double O is located at G/F SM Mall of Asia.

True to its promise of classic sophistication, the Unarosa 2009 holiday collection pieces were designed to mix and match, transforming morning ensembles to evening glamour. Their inspiration-–80’s glam matched with structured silhouettes update the classic Unarosa look.

80′s GLAMAn oversized off shoulder shirt and shiny tights complete the 80′s look. The female figure is subtly exposed and amps up the sexy vibe to the highest volume.

Peaked shoulders, boyfriend jackets, skinny shiny trousers and leggings take the spotlight in this collection. Classic cuts are revived and the fit is perfected, making Holiday dressing sing merry, merry, merry! Bold and bare shoulders are highlighted, waists are cinched, and the legs are shaped, updating the 80’s trend to a classic form.


PEAKED SHOULDERS It’s the shoulder of the season! We’re keeping the layering simple and the neck bare. This look will get heads turning.

The fabrication for this season is both luxurious and editorial. The collection uses rayon and linen for comfort. Faux snakeskin jersey and sequined fabrics are used for cocktail dresses and jackets.

Neutral shades of gray, black and white dominate the color presentation accentuated with hues of pink, red and blue.


The pricing is reasonable, living up to its promise of affordable fashion. A basic top rings as low as Php 665 and a flashy cocktail dress for Php 1,590. Good fashion need not be expensive.


MODERN VICTORIANDefine the torso, cinch the waist and boost the bosom with the modern corset. The bustier is layered over a white button down shirt, heightening the female figure fully.

Unarosa marks the holiday with 7 looks, each one meant to complement your personal style for any occasion.

Visit Unarosa at the 5th Level Shangri-la Plaza Mall, 2nd Level Bldg A SM Megamall, 4th Level The Block SM North Edsa, Ground Floor Shoppesville Greenhills and their new branches in Marquee Mall, Pampanga and SM Fairview.

This collection promises to be the most comprehensive array this season. Visit the Unarosa nearest you! Happy shopping!

Because there are secrets that cannot be revealed, Salsa Jeans created Secret — the feminine jeans with a triple-effect which help slim the abdominal area, shape the waist and accentuate the curves. Considered a true cosmetic operation without the surgery, Secret unites, in the same pair of jeans, a magnificent triple-effect:

• push-in effect, which slims the abdomen using a front and back panel;
• tummy tuck effect, which shapes the waist through its raised waistline;
• push-up effect, which softly accentuates a woman’s curves, possible through the use of two fasteners on the lateral posterior.

Emphasizing complete feminine sensuality, Secret guarantee all the comfort of jeans, thanks to the elasticity of denim. The back pockets were placed at the ideal height (not too high, which usually occurs in raised waistlines), to ensure the aesthetic equilibrium.

Because Salsa Jeans is a brand which develops products thinking of the consumer, Secret are the jeans women have long been waiting for!

For more details, please visit www.salsajeans.com.

An outburst of the latest language speaks of a common trend that creates a kind of frenzy in the air. This one zones out to the urbanite; the risk taker. Sculpted heels, studded flats and worn-in vintage-inspired sneakers.

Cocktail booties are best worn with tights.
On her: High heel platform boots with stud details (P 6995)

What we see now is a season full of characters, similar in their nature but slightly different for what the occasion calls for. At ALDO, it’s a convergence of musical influence for both sexes. It’s a little bit of club fashion, a twist of modern rock and roll. It’s a sense of mysticism and feminism combined as well as vibrant and crisp, clean silhouettes. What it all translates into is the will to set it all free.

Mixing prints has never been this fun! A pair of fashionable shoes from ALDO is a must!

ALDO speaks an urban language that dares to be discovered. Follow your instincts because it will set you free, fashionably.

To get the latest trends, head on to ALDO at the following locations: Bonifacio High Street, Greenbelt 5, Power Plant Mall, Robinsons Place Ermita, Robinsons Galleria, Shangri-la Plaza, SM City Cebu, SM Mall of Asia, SM Megamall, The Block at SM North EDSA and TriNoma.

The most up-to-date accessories are available at ALDO ACCESSORIES at Bonifacio High Street, Greenbelt 5, Robinsons Place Ermita and TriNoma.

In this ever changing world, there is only one constant partner we must choose to carry by our side at all times. And that, we all know is style. It varies when seasons change. It strengthens and weakens; darkens then brightens; shortens then drops to the floor… all such characteristics that fashion dictates. This only means one thing: CPS CHAPS CLOTHING.

Release your fashion inhibitions! Tuck in a bright graphic tee.

What there is now is a color spectrum. One that has gone to extreme measures to open the eye. It shocks you or leaves you hanging. It is fashion and it’s there in wearable basic silhouettes and pieces both edgy and now; modern yet chic to even the modest of eyes. Both casual and luxe spill acid colors in this spectrum so bright.

Never doubt a woman in acid wash. She means no harm. What she carries is a whole history of fashion and confidence where they dare to be brave. You can put all your acid colors together because you have the license to mix and match prints and colors without looking bizarre. Mix a simple yellow top with a bright pair of green jeans and throw a little bit of red. For those who love shades of pink, take a pair of hot pink pants and pair that off with a printed green top. Even the fabulously chic will find more than they can imagine. This is when fun and frolic comes into play with pieces that leave you looking just like a fashion dynamic – one that makes youth ever so refreshingly vibrant.

Colorful animal printed tank tops make you wanna jump for joy.

CPS Chaps is located at level 1 of TriNoma Mall.